Camp


Kids go to camp to get outside of their immediate context and experience new perspectives.
Athletes have training camps to offer new stimuli and allow them to hone their focus on performance.
A camp serves a purpose: it challenges you to step beyond your habituated patterns and challenge yourself to focus on what really matters for performance.


The offsite you have with your team is a camp.
It can be a mix of relationship-building, strategy, and development.
Success is determined by whether you allocate enough time in the categories that are needed.


The temptation will be to cater to what the team wants.
The best camps find a balance; what may be needed but unwanted often becomes what is most valued months later.



Cooler mornings call for stronger brewings,
- Morning Cup